In every system, there is hidden innovation, are brilliant workarounds, and latent genius that can be brought to the surface. Our qualitative and quantitative data analytics process results in an invaluable innovation audit that forms the basis of the IMMERSE intervention.

The Innovation Scan is underpinned by two areas of inquiry: 1) how the emerging future will impact your industry; and 2) the essence of your organization’s DNA, its places, and its potential. Our regenerative design process is immersive and requires you to spend time on what expands your vision, not what constrains it.

Your users, customers, investors, partners, and suppliers are constantly making decisions that impact your business. Berkshires Group goes deep with your organization’s key stakeholders to understand how they view your offerings and their options.

Berkshires Group conducts a comprehensive review of the mega trends and macro forces that lie on the horizon for your organization.

The Innovation Scan, Micro Trends analysis, and Macro Trends map enable us to design an employee engagement program resulting in a winning and sustainable strategy.

Berkshires Group partners with your executive team to enroll employees in decentralized strategy design. We have developed an Agile Action Learning methodology that incorporates agile sprints and lean design principles with team-based action learning. The Agile Action Learning methodology sparks the growth of leadership from within your organization while foreshadowing necessary culture change across your staff teams. We design training as needed to empower your best people.

This stage of the IMMERSE Method focuses on the executive team and its current and potential capacity to lead the new organizational culture and strategy. We often start with the Subject-Object Interview to determine a leader’s relationship to complexity and coach them in navigating a macro environment of increasing ambiguity and complexity.

This stage can take many forms: prototyping, pilot testing, financial modeling, communications and marketing, or strategic planning and performance monitoring. Berkshires Group ensures that you have the right talent in the right places to execute and evaluate your organizational strategy.

This is the destination point of the IMMERSE Method, at which your organization transcends its past form and levels up to a new form altogether. The goal of the IMMERSE Methodology is to build more resilient and regenerative organizations from bottom up and top down, and with your entire ecosystem in mind.

This stage is solidified through a reset and renewal of the organization’s rituals and rhythms. This stage is all about fortifying the organization’s emerging culture and strengthening its ongoing learning engine.